Arak & Romance


The Drink of Kings:

Songs have been written about the silky taste of pure arak, and legend tells us that Middle Eastern kings drank only arak at banquets, feasts and balls.

So how did "the drink of kings" end up becoming "the drink of the working class"? To answer that, one must look back at the history of arak producers who were not educated in the ways of true arak production.


Arak was known throughout the Middle East as a drink of the gods. The Greeks and Turks then developed a beverage nearly identical in taste and fragrance to original arak, yet lacked the legendary thousand nights' lore of Arab arak. Each evening, upper-society men would enjoy a bit of rest after a hard day's work, taking in the soft, pleasant Western breeze. To please their palate, they were served elegant, tasty appetizers along with a glass of arak, which symbolized the transition from work to play, be it with family or friends.

Arak is customarily served with a light meal of cooked and seasoned legumes such as hummus, deep-fried foods, and fresh salads fit for a king. Due to the cultural importance of arak, Kawar is now trying to rejuvenate the past, including all of its romanticism.

Today there is no reason to suffice with cheap methanol-based arak that can cause severe hangovers. Instead, one should enjoy a natural drink based on purified water, choice aniseed, and alcohol produced from white grapes that is distilled three times.

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Arak & Romance
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